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Aligning for Advantage

Auteur: Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK)
Editeur: Oxford University Press
The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.
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ISBN / EAN 9780199604746
Auteur Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK)
Editeur Oxford University Press