All the News That's Fit to Sell

Auteur: Hamilton, James T.
Editeur: Princeton University Press
Whether a story appears in print, on television, or on the Internet depends on who is interested, its value to advertisers, the costs of assembling the details, and competitors' products. This book develops an economic theory of news, analyzes evidence across a range of media markets on how incentives affect news content, and offers conclusions.
Sur commande
Whether a story appears in print, on television, or on the Internet depends on who is interested, its value to advertisers, the costs of assembling the details, and competitors' products. This book develops an economic theory of news, analyzes evidence across a range of media markets on how incentives affect news content, and offers conclusions.
ISBN / EAN 9780691123677
Auteur Hamilton, James T.
Editeur Princeton University Press