Double Your Price: The Strategy and Tactics of Smart Pricing

Auteur: Falzani, David
Editeur: Pearson Education Limited
A practical, accessible guide on the theory, strategy, psychology, and execution of pricing. With useful tools, and clear, realistic guidance on how to leverage pricing to drive business success.
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A practical, accessible guide on the theory, strategy, psychology, and execution of pricing. With useful tools, and clear, realistic guidance on how to leverage pricing to drive business success.
ISBN / EAN 9781292426341
Auteur Falzani, David
Editeur Pearson Education Limited