Managing Technological Innovation

Auteur: Betz, Frederick (Portland State University, USA; Nile University in Cairo, Egypt)
Editeur: John Wiley & Sons Inc
Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy.
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Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy.
ISBN / EAN 9780470547823
Auteur Betz, Frederick (Portland State University, USA; Nile University in Cairo, Egypt)
Editeur John Wiley & Sons Inc