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Global Strategy

Auteur: Inkpen, Andrew (Professor of Global Strategy, Professor of Global Strategy, Thunderbird, the Garvin School of International Management)
Editeur: Oxford University Press Inc
Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.
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Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.
ISBN / EAN 9780195167207
Auteur Inkpen, Andrew (Professor of Global Strategy, Professor of Global Strategy, Thunderbird, the Garvin School of International Management)
Editeur Oxford University Press Inc