Compulsive Buying

Auteur: Smith, Trevor A.
Editeur: Lexington Books
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.
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ISBN / EAN 9781793645739
Auteur Smith, Trevor A.
Editeur Lexington Books