Entrepreneurship in the Arab World
Showcases the experiences of ten entrepreneurial ventures from emerging markets in the Arab world. This book offers an insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create challenges and opportunities in a region undergoing rapid political, social, and economic transformations.
Prix spécial
390,00DH
Ancien prix
540,00DH
Showcases the experiences of ten entrepreneurial ventures from emerging markets in the Arab world. This book offers an insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create challenges and opportunities in a region undergoing rapid political, social, and economic transformations.
| ISBN / EAN | 9789774167003 |
|---|---|
| Auteur | El-Khazindar Business Research And Case Center |
| Editeur | The American University in Cairo Press |