Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

Editeur: Springer International Publishing AG
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
Sur commande
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
ISBN / EAN 9783319385563
Editeur Springer International Publishing AG