Real-Time Marketing and PR

Auteur: Scott, David Meerman
Editeur: John Wiley & Sons Inc
Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. "Real time" means news breaks over minutes, not days.
Sur commande
Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. "Real time" means news breaks over minutes, not days.
ISBN / EAN 9781118155998
Auteur Scott, David Meerman
Editeur John Wiley & Sons Inc