Samsung Electronics

Auteur: Michell, Anthony
Editeur: John Wiley and Sons Ltd
Revealing the strategies of one of the world s most profitable companies
Sur commande
Revealing the strategies of one of the world s most profitable companies

This book views Samsung Electronics in terms of corporate life cycle as well as product portfolio and strategy. It also examines the issues Samsung faces as it proceeds further into the 21st century.

ISBN / EAN 9780470822661
Auteur Michell, Anthony
Editeur John Wiley and Sons Ltd