Main image
Click to view image in fullscreen
![]()
Small Business Marketing
In this new edition of Small Business Marketing, Ian Chaston offers an insightful alternative to classicist and mainstream marketing theories, drawing upon personal experience to demonstrate how a combination of established theories and empirical evidence is the key to more successful marketing performance.
580,00 DH
Sur commande
In this new edition of Small Business Marketing, Ian Chaston offers an insightful alternative to classicist and mainstream marketing theories, drawing upon personal experience to demonstrate how a combination of established theories and empirical evidence is the key to more successful marketing performance.
| ISBN / EAN | 9781137326003 |
|---|---|
| Auteur | Chaston, Ian |
| Editeur | Macmillan Education UK |