Technology and Strategy

Auteur: Goodman, Richard A. (Professor, Graduate School of Management, Professor, Graduate School of Management, University of California, Los Angeles)
Editeur: Oxford University Press Inc
A comprehensive book on the management of technology. Relates the strategy of developing new technologies to a firm's overall strategic plan.
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ISBN / EAN 9780195079494
Auteur Goodman, Richard A. (Professor, Graduate School of Management, Professor, Graduate School of Management, University of California, Los Angeles)
Editeur Oxford University Press Inc