Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World

Auteur: Wanqiang, Li
Editeur: McGraw-Hill Education - Europe
The cofounder of "China's new smartphone king" (CNN) reveals the strategy that launched his company to the top of the industry in record time
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ISBN / EAN 9781259584534
Auteur Wanqiang, Li
Editeur McGraw-Hill Education - Europe